V priebehu predchádzajúcich dvoch týždňov sme Vám v spolupráci s kreatívnou agentúrou Wiktor Leo Burnett prinášali každý deň v rubrike „Reklama dňa“ víťazov Grand Prix na festivale Cannes Lions z rokov 1997 – 2011.

Teraz Vám prinášame Grand Prix víťazov všetkých kategórií na festivale Cannes Lions 2012.

Ak ste sa zapojili do hlasovania na www.cannespredictions.sk, práve tieto reklamy Vám prinesú 100 bodov. Ak ste sa zapojiť nestihli, môžu tieto reklamy poslúžiť ako inšpirácia na zapojenie sa do ďalšieho ročníka projektu Cannes Predictions.

PR

BANCO POPULAR DE PUERTO RICO – THE MOST POPULAR SONG (JWT SAN JUAN, PUERTO RICO)

PROMO & ACTIVATION

AMERICAN EXPRESS – SMALL BUSINESS GETS AN OFFICIAL DAY (CRISPIN PORTER + BOGUSKY Boulder, USA)

DIRECT

AMERICAN EXPRESS – SMALL BUSINESS GETS AN OFFICIAL DAY (CRISPIN PORTER + BOGUSKY Boulder, USA)

CREATIVE EFFECTIVENESS

AXE ‘EXCITE’ – RETURNING TO UNIVERSAL TRUTHS TO CREATE GLOBAL HITS (BBH LONDON, UNITED KINGDOM)

MEDIA LIONS

GOOGLE VOICE SEARCH (MANNING GOTTLIEB OMD London, UNITED KINGDOM)

MOBILE LIONS

HILLTOP RE-IMAGINED FOR COCA-COLA (GROW INTERACTIVE Norfolk, USA)

OUTDOOR LIONS

COKEHANDS – THE COCA-COLA COMPANY (OGILVY SHANGHAI, CHINA)

MERCEDES – BENZ – INVISIBLE DRIVE (JUNG von MATT Hamburg, GERMANY)

CYBER LIONS

NIKE+ FUELBAND (R/GA New York, USA)

CURATORS OF SWEDEN (VOLONTAIRE Stockholm, SWEDEN)

DESIGN LIONS

AUSTRIAN SOLAR REPORT 2011 (SERVICEPLAN Munich, GERMANY)

PRESS LIONS

UNHATE (PALESTINE AND ISRAEL) , UNHATE (USA AND VENEZUELA), UNHATE (GERMANY AND FRANCE) (FABRICA Treviso, ITALY)

RADIO LIONS

REPELLENT RADIO (TALENT São Paulo, BRAZIL)

BRANDED CONTENT & ENTERTAINMENT

CHIPOTLE – BACK TO THE START (CREATIVE ARTISTS AGENCY Los Angeles, USA)

FILM CRAFT

CANAL + – THE BEAR (BETC Paris, FRANCE)

FILM LION

CHIPOTLE – BACK TO THE START (CREATIVE ARTISTS AGENCY Los Angeles, USA)

GRAND PRIX FOR GOOD

HELP I WANT TO SAVE A LIFE – HELP REMEDIES (DROGA5 New York, USA)

TITANIUM & INTEGRATED

NIKE+ – FUELBAND

Pre Mediálne pripravila kreatívna agentúra Wiktor Leo Burnett

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